Anonymous
1958

Pictorial Map of Sanlando Springs attraction near Longwood, Florida

Sanlando Springs, in the heart of central Florida, midway between Orlando and Sanford just off U.S. Highway 17 - 92

DESCRIPTION: Colorful pictorial map of the Sanlando Springs tourist attraction in Central Florida. Map is surrounded with drawings of family-oriented activities available at Sanlando: Jungle Cruise, outdoor cooking, dancing on the patio. Based on the postal rate of 3 cents this item probably dates to the late 1950's. Folding map, verso with space for a stamp and address as well as a pre-written letter in script touting the many things to do at Sanlando.

Sanlando Springs, along with nearby Rock Springs, Wekiwa Springs and Palm Springs, form the headwaters of the Wekiva River.

The spring, originally Hoosier Springs, was used for recreation as far back as the 1880's. The location was renamed as Sanlando by Altamonte Mayor J.F. Haithcox who developed the location as an amusement park in the 1920's. (Source: https://studiohourglass.blogspot.com/2013/06/giving-new-life-to-sanlando-springs.html).The appeal also reveals how intertwined speculation and infrastructure were along the Georgia coast. The same investors held stock in the City of Brunswick Land Company, the Canal Company, and related ventures such as the Brunswick Land Company trust deed later cited in congressional records. The letter’s rhetoric promised that, once the canal opened, emigrants from Maine would build sawmills, lots near the wharves would sell instantly, and the city would finally justify earlier hopes of becoming a major southern port. It was both a financial circular and a piece of booster propaganda.

In the broader context, the letter marks one of the last organized attempts to complete the antebellum Brunswick Canal before the project faded into insolvency. It ties together every thread found in later documentation—the Ocean Bank trusteeship, D. Randolph Martin’s role as fiduciary, and the continuing pattern of Georgia infrastructure financed through northern capital. The document stands as a vivid example of how local ambition, speculative land companies, and Wall Street banking combined in the mid-nineteenth century to promote internal improvements along the southern seaboard.

CREATOR: Anonymous

PUBLICATION DATE: 1958

GEOGRAPHIC AREA: United States

BODY OF WATER: Sanlando Springs

CONDITION: Good.  Clean. Small hole at center fold intersection.

COLORING: Process color.

ENGRAVER: 

SIZE: 10 " x 8 "

ITEM PHYSICAL LOCATION: 

PRICE: $125

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